The Influence of Self-Leadership and Digital Literacy on Job Performance: The Mediating Role of Innovation Capability (Evidence from MSMEs in Kebumen Regency)

Abstract

This study aims to examine the effect of self-leadership and digital literacy on job performance, with innovation capability as an intervening variable among MSME (UMKM) actors in Kebumen Regency. The population of this study comprised all MSME actors in Kebumen Regency. The sample was determined using the Slovin formula, resulting in 98 respondents. Data were collected through a questionnaire survey. The analysis employed validity and reliability tests, classical assumption tests, hypothesis testing, the Sobel test, and path analysis. Data processing was conducted using SPSS for Windows version 25.0.

The results indicate that: (1) self-leadership has a positive and significant effect on innovation capability; (2) digital literacy has a positive and significant effect on innovation capability; (3) self-leadership affects job performance; (4) digital literacy has a significant effect on innovation capability; and (5) innovation capability significantly affects job performance.

Keywords: self-leadership, digital literacy, innovation capability, job performance.